Off the Beaten Track: New 1 Day Ama Tour

A one-day tour is specially organized for the 2020 campaign in Toba, where they have the largest number of female divers in Japan. Through this tour, visitors can learn about the fishing, lifestyle, and faith of Japan's oldest female occupation—Ama (female divers who dive for shells and suchlike without any equipment), which have a history of over 2,000 years. The tour comes with transportation to and from Toba Station and the accompany of an English-speaking guide, and also includes a fishing demonstration by Ama at Mikimoto Pearl Island, a special lunch during the Ama hut tour where you can meet active Ama, and a Mount Aomine hike to the temple where Ama pray for safety.
Price: 15,000 yen (excluding tax)
[Mikimoto Pearl Island admission fee, shuttle service, English-speaking guide, Ama hut tour fee (lunch), insurance, and prayer fee]

Benefits Comes with Ama goods as souvenirs, exclusive to 2020 campaign participants
How to apply for campaign benefits (* 1) Please flash the campaign webpage on the JNTO website on your smartphone or print out the page and bring it with you.
Campaign benefits application period March 1 to December 28, 2020
Number of campaign benefit applicants Unlimited
Application conditions Half of the adult fare for children 12 and below
* Those who can trek (hike) for 90 minutes may participate.
Disclaimer If you cancel the reservation on the reserved day without contacting us, you will be charged the full price of the tour.
Website URL
Specific campaign webpage URL
JNTO 2020 campaign webpage URL
Prefecture Mie Prefecture
Facility name Toba, places related to Ama
Facility location Toba
Contact details for customers Telephone: Osatsu Ama Culture Council Institute 0599-33-7453
Toba Chamber of Commerce and Industry 0599-25-2751
Supported language: English